• Hello & Welcome!

    Get your Dream Role...now!

  • Breaking into the tech industry

    In the midst of this chaotic time, your job hunt may fall to the wayside. Perhaps you're wishing for your dream role, but you don't have a clear idea for a path to get there.


    I've successfully helped people break into, and thrive, in the tech industry. Folks I've coached have started jobs at Apple, Facebook, Gartner, Google, Internet Brands, Loot Crate, and Silicon Valley Bank soon after our work together.


    I'm also providing 1:1 coaching calls, as I’m determined to make this time one where you can thrive, rather than struggle, in the chaos. Resilience is my lifeblood (and the name of my company, Pidari)!


    Learn more below...I look forward to working with you!


    - Lida Tohidi

    First and foremost, I’d like to acknowledge the fear, frustration, or confusion that can happen when you’re looking for a job.


    Having said that, I’d like you to shift perspectives to see your experience as an asset and not a problem.


    Realize that having a growth mindset is 100% transferable. This is true even if you feel that your experience is not exactly transferable in the new context.


    Below are ten pieces of advice to land a role in tech.

  • Top 10 tips

    To break into, and thrive in, tech

    Tip 1. Use your growth mindset

    Reflect on what working in this 'new normal' entails by using your understanding of the world around you. This tip takes us to the importance of planning.

    Tip 2. Plan your job hunt / search

    Be precise with your job search goal-setting by prioritizing and set realistic parameters for which to measure success. Set SMART goals!

    Tip 3. Be ready, but also okay with the unexpected

    Think out different scenarios / different paths to the goal to your dream, but just know that things don’t always go according to plan. The point is that it’s okay to fail! Ventures fail, companies close, you don’t reach your goals…but you learn.

    Tip 4. Leverage your (un)conventional education

    Whether it’s taking an unusual path to a job or on-the-job knowledge training, you should always use your education (even if it’s from non-traditional institutions). Also, realize that your experience means a lot, as there’s no ‘typical’ path into tech.

    Tip 5. Be resilient

    Remember that there are so many possibilities these days, including paths to jobs. A little patience can also go a long way.

    Tip 6. Be curious

    Always be learning and creating connections between seemingly disparate ideas. This opens new doors, and it’s a great way to make connections with people.

    Tip 7. Build relationships

    Keep in touch with your current personal and professional connections, and don’t be afraid to reach out to new ones. One of the biggest perks of working around in tech is connecting with many people, as you get nowhere without it. Realize that companies and cultures are defined by the people, and that’s a truism anywhere globally.

    Tip 8. Know your impact

    This starts with always adding value to the organization, especially at the interview stage. You must learn the key value of the business, know the key performance indicators (KPIs) you’re being measured on, and map how your experience matches up. Knowing how to work with these KPIs and understanding how you make a difference in achieving these goals are crucial.

    Tip 9. Be creative

    Organizations wish to hear more about how you get to the goals and your way of thinking. Hiring managers appreciate resourcefulness, and whatever you do, you should be able understand and explain why you do it.

    Sometimes you can plan as much as you can, and surprises still come up, and something unexpected might turn out better than the original plan. The world, and life in general, is naturally full of surprises.

  • broken image

    Mastermind Support Group

    A mastermind group is a peer-to-peer mentoring concept used to help members weather the storms and surprises in life. Being a member of a mastermind is helpful for you to solve your issues with input and advice from the rest of the group. The top reasons why people join a mastermind is to gain increased: accountability, support / feedback, collaboration, and network / resources. This helps with goal-setting, planning, and building relationships, which are all very important.

    broken image

    1:1 / Group Coaching

    You can learn more about our mastermind and sign-up for the wait-list at http://pidari.com/pq. In the meantime, you can book sessions with Lida for 1:1 coaching and/or resume, cover letter, LinkedIn profile reviews here. All services have been discounted for a limited time.